Experience
PENNYMAC LOANS
Copywriter / January 2020 - present
· Write content for campaigns, web pages, social media, and blogs.
· Edit & proof copy to ensure all communication includes the brand voice and highlights the benefits in a creative way.
FREELANCE COPYWRITER / April 2017 - December 2019
Clients: The Coca-Cola Company, First Republic Bank, Na Hoku Jewelry, Hawaiian Telcom, Chemistry Public Relations
· Create effective communication strategies for digital content, print campaigns, and collateral.
· Concept and write digital and print content, including web pages, banners, scripts, emails, event speeches, social media,
and B2B and B2C direct mail pieces.
ANTHOLOGY MARKETING GROUP • Full-service ad agency
Copywriter / July 2013 - March 2017
· Developed and maintained the voice for 10+ clients across various industries for print, digital, and social media.
· Produced short-form and long-form copy, such as landing pages, web banners, social media campaigns and commercials.
Clients: Hawaiian Airlines, Hawaiian Telcom, American Savings Bank, Hawaii Gas, Maui Visitors Bureau, Royal Hawaiian Shopping Center, Foodland Grocery Store.
ALTRES • Hawaii's largest staffing and HR company
Copywriter / May 2012 - June 2013
· Wrote digital content and marketing materials for the largest HR company in Hawaii.
· Created a voice and tone for the company’s new payroll and HR division, simplicityHR®.
STRYKER WEINER & YOKOTA PUBLIC RELATIONS MAGAZINE • Italian lifestyle magazine based in Sydney, Australia
Account Executive / February 2011 - April 2012
· Managed all aspects of public relations campaigns, including media relations and writing press releases for AIG Hawaii, The Honolulu Festival and Sheraton Hotels.
WHY I’M SPECIAL:
6+ years as a writer with diverse experience at an agency, in-house and in brand marketing
Background writing across all channels, including print, digital, social media and broadcast
Deadlines are my best friends that I meet all the time
Work well independently and as part of a team
Embrace endless revisions
Flexible
Proactive
Witty
EDUCATION
UCLA/B.A. in English - Los Angeles, CA
The Bookshop - Los Angeles, CA